I'm reading Save The Cat! The Last Book on Screenwriting You'll Ever Need
and one of the first suggestions that Blake makes is that in order to be able to sell an idea you have to be able to answer the question: "What is it?"
I thought that it was great advice. If you can't simplify your book, business, or idea down to one sentence, then you're off to a rocky start. So here's what "Guagau Pública: The New Transmedia Producers Handbook" is:
and one of the first suggestions that Blake makes is that in order to be able to sell an idea you have to be able to answer the question: "What is it?"I thought that it was great advice. If you can't simplify your book, business, or idea down to one sentence, then you're off to a rocky start. So here's what "Guagau Pública: The New Transmedia Producers Handbook" is:
"It will define the processes and data relationships that will enable Transmedia Producers to ubiquitously spread their story across the Internet."
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